CITROËN LINKS UP WITH TRIPLE WORLD RALLY CHAMPION, SÉBASTIEN LOEB, TO CREATE THE ‘BY LOEB’ SPECIAL EDITION

To honour the world’s most successful rally driver and reigning World Rally Champion, Sébastien Loeb, Citroën is now launching two special edition models. On sale this January, and marking Citroën’s official return to the World Rally Championship in the brand new C4 WRC rally car at this month’s Monte Carlo Rally, the special edition C4 and C2 by LOEB models feature distinctive interior and exterior looks.
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Citroën’s C4 by LOEB combines power and prowess with eye-catching looks, and is available in either Citroën Sport Red or Black. The sleek coupé styling, flared wheel arches and rear spoiler are complemented by 17” white or grey alloys and subtle ‘by LOEB’ badging, together with the vehicle’s individual serial number – there will be 400 C4 by LOEB special edition models available in the UK.

On the inside, the seats are dressed in a smart red and black leather/cloth trim, with the famous Citroën chevrons embroidered in the leather front head restraints. The sporty feel is further enhanced by the use of chrome on the gear knob and centre console trim, leather on the steering wheel and central armrest, and the fitting of aluminium drilled pedals.

The C4 by LOEB is available with the range-topping 180hp 2.0i 16V engine, capable of hitting 141mph and accelerating from 0 to 62mph in just over 8 seconds, for a winning recommended retail price of £14,995. In addition, the C4 by LOEB line-up also offers 110hp 1.6 litre petrol and diesel versions, with RRPs starting from £12,795.

Citroën’s Junior World Rally Championship contender, the C2, also benefits from the
‘by LOEB’ treatment. With 310 models available to UK buyers, and with a very competitive RRP of £9,995, the 125hp 1.6i 16V C2 by LOEB can reach a top speed of 126mph, is equipped with 16” alloys, and comes in either Sport Red or Black. Inside, it

features a red and black cloth seating trim with embroidered chevrons on the front head restraints, a leather steering wheel and the use of chrome trim.

Unlike Sébastien Loeb’s C4 WRC, the ‘by LOEB’ special editions are equipped to make life as comfortable as possible for those on-board. All models come with the likes of air conditioning, a CD player, front electric windows and at least four airbags as standard, while the 180hp 2.0i 16V C4 by LOEB adds laminated side windows, an alarm, rear parking sensors and a 5 CD autochanger.

Sébastien Loeb is the most successful rally driver of all time, with a total of 28 World Rally Championship wins to date. Since his debut in the WRC with Citroën in 2002 he has dominated the sport, taking the title three years in a row (2004-2006).

Born in 1974 in north east France, Loeb’s rise to international stardom has been rapid. Starting out in 1998 competing in the Citroën Saxo Trophy series, he progressed to the Junior Super 1600 class of the World Rally Championship in 2001. A year later Loeb proved he could race with the greats by scoring his first full WRC win in Germany.

After helping Citroën to its first ever Manufacturer’s title in 2003, Loeb claimed his first Driver’s title in 2004, winning six races on the way. The following year he broke all records with a remarkable 10 victories, and sealed his reputation as rallying’s top driver in 2006 when even a broken arm, suffered with a quarter of the season still remaining, failed to prevent him from being crowned Champion for the third year running.



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